Smooth Fitness has been a leader in the exercise equipment industry for over twenty one years. Smooth Ellipticals are sold direct from the manufacturer and are sold only online. Their pricing is factory direct. Reviews by users include words like stability, quiet, durability, and ease of use. Smooth equipment has also received many top ratings from authorities such as Runners World and Prevention Magazine. Smooth's warranties are among the industry's best, giving lifetime coverage on their motors and unusually long periods on other parts and service.

The Smooth Service Team offers support in most major metropolitan areas throughout the United States. With over 600 service technicians, Smooth Fitness makes it convenient for their ellipticals to be serviced if they need it. Smooth ellipticals are shipped from the company's warehouses in the Midwest and on the East and West East Coasts. Smooth continues to lead the way with new products and excellent service.